Concourse activation
From $1,000- Promotional table on the main concourse
- Brand signage and collateral
- Promote your business and in-store products
- Presence for the full event
- Priced by footprint and activation needs
EUP Global Shows & You C USSSSSS Entertainment present
DaBaby & G Herbo
Music. Culture. Community.How it works · Sat Oct 3 · MVP Arena
Want both? Add one of each. Photo reservation only · concert ticket required.
Albany's Official Annual Homecoming Concert Weekend lands at MVP Arena the same day as homecoming on campus, so you can go straight from the tailgate to the arena.
All tickets are sold through Ticketmaster and the MVP Arena box office. Prices shown on Ticketmaster in New York include fees.
Saturday, October 3, 2026 · 8:00 PM · MVP Arena, Albany NY
Student group, campus or bulk orders? Contact us and we'll point you to the right offer.
All-in price. Add it at Ticketmaster checkout, or buy it on its own if you already have tickets.
All-in price. Same setup as G Herbo: add at checkout or buy it on its own.
Meet & greets do not include concert admission.
Fake accounts are selling tickets to this show in DMs. Legit tickets come only from Ticketmaster or the MVP Arena box office. Our only official Instagram is @EUPGlobalShows. We never sell tickets through DMs, Cash App or Zelle.
Point your camera at the code. It opens the official Ticketmaster event page.
ticketmaster.com/event/000064F2A68539EF
Tap a zone to see what it's like. The layout is illustrative and not to scale. Exact seats, sections and prices are on Ticketmaster.
From the pit rail to the lower bowl, every seat is inside the homecoming energy.
Enter free for a chance to win tickets to Albany's Official Annual Homecoming Concert. One entry per person. No purchase necessary.
See the official rules for dates, odds, and how winners are chosen and notified.
Tap an answer to see how Albany is voting live. Your answers shape the next show.
Send your homecoming fits, crew pics and show moments. Our team reviews every photo before it goes up, and the best ones get featured after the concert.
Reach a targeted college audience at Albany's biggest homecoming event. Concourse tables, digital placements, or a package that combines both.
Cannabis businesses may have promotional tables on the concourse to advertise their businesses and the products available in their stores.
No cannabis sales, samples, tastings, giveaways or cannabis-product transactions are allowed at the table or booth.
All activations are subject to approval by the venue and regulators.
Secure card checkout by Stripe
Opens our secure Stripe checkout for concourse tables and agreed packages.
/pay
Digital and combined packages are quoted first: agree your package with us, then pay the agreed amount online. Space on the concourse is limited and assigned in the order we receive signed agreements and payment. Call or email to hold a spot.
Only on Ticketmaster or at the MVP Arena box office. Anyone selling tickets through Instagram DMs, Cash App, Zelle or a "friend's account" is not us. Our official Instagram is @EUPGlobalShows.
The show starts at 8:00 PM on Saturday, October 3, 2026. Door time is on your ticket.
The G Herbo and Natalie Nunn meet & greets are $200 all-in each. Add one at Ticketmaster checkout, or buy it on its own if you already have a concert ticket. A meet & greet does not include concert admission.
Yes. We work directly with Capital Region campuses on student offers. Check with your school's student activities office, or contact us for group orders.
MVP Arena's bag policy, entry screening and code of conduct apply to every guest. Check mvparena.com before you arrive.
Cannabis businesses can promote their business and the products in their stores, but no sales, samples, tastings, giveaways or product transactions are allowed at the table. Every vendor needs a certificate of insurance with the required additional insureds and pays in full when they sign.
Yes. Enter free in the Giveaway section above. One entry per person, 18+, no purchase or social follow required. See the official rules for dates and details.
Upload a photo in the Fan Wall section. Our team reviews every submission, and approved photos appear on the site. Only share photos you took or have permission to share.
Yes. Visit an EUP photo station at the show, or reserve ahead at youcuslive.com/photos. Prints are handed to you at the station, and digital photos are available on the photo site after they're uploaded.
Yes. Poll answers aren't linked to your name or email. We use the totals to plan future shows.
EUP Global Shows, the event brand of You C USSSSSS Entertainment, LLC, in partnership with MVP Arena.
For vendors, sponsors, press, campus groups and partnerships. For ticket orders, go straight to Ticketmaster.